Founded in 1856 by Thomas Burberry, the iconic British fashion house, Burberry, has become synonymous with timeless elegance, innovation, and luxury. What began as a small outdoor apparel store in Basingstoke, England, has evolved into a global powerhouse, celebrated for its distinctive check pattern and trench coats.
Thomas Burberry was only 21 years old when he opened his first shop, specializing in outdoor clothing. His passion for creating durable yet stylish garments led to a groundbreaking invention in 1879: gabardine. This revolutionary fabric was not only waterproof but also breathable, making it the perfect choice for adventurers and outdoorsmen. The material quickly gained popularity and was used by explorers like Ernest Shackleton and Roald Amundsen during their historic expeditions.
By the early 20th century, Burberry's reputation for high-quality outerwear had reached new heights. During World War I, the brand designed the now-iconic trench coat for British officers. The coat's functional design, featuring elements like D-rings and storm flaps, made it a practical choice for soldiers. Post-war, the trench coat transitioned into civilian fashion, becoming a symbol of sophistication and timeless style.
In the 1920s, Burberry introduced its signature camel, black, red, and white check pattern as a lining for its trench coats. Over the decades, the check became a symbol of the brand, adorning everything from scarves to handbags. While it faced a phase of overexposure in the late 20th century, Burberry strategically repositioned the check as a luxury emblem, reaffirming its status as a hallmark of British fashion.
Under the leadership of creative directors like Christopher Bailey and Riccardo Tisci, Burberry has continued to innovate while honoring its heritage. The brand has embraced digital transformation, becoming one of the first luxury labels to livestream fashion shows and offer see-now-buy-now collections. Today, Burberry stands as a symbol of modernity and tradition, blending cutting-edge design with its rich history.
From its humble beginnings in a small English town to its status as a global luxury brand, Burberry has remained true to its roots while adapting to the changing tides of fashion. Its commitment to quality, innovation, and timeless style ensures that the Burberry name will continue to inspire generations to come.